Investment in Social Marketing Campaign to Reduce Stigma and Discrimination Associated with Mental Illness Yields Positive Economic Benefits to California.
نویسندگان
چکیده
This article examines the potential impact of the California Mental Health Services Authority's stigma and discrimination reduction social marketing campaign on the use of adult behavioral health services, and it estimates the benefit-cost ratios.
منابع مشابه
Economic evaluation of the anti-stigma social marketing campaign in England 2009-2011.
BACKGROUND Evidence on the economic impact of social marketing anti-stigma campaigns in relation to people with mental illness is limited. AIMS To describe the economic impact of the Time to Change (TTC) anti-stigma social marketing campaign, including the potential effects on the wider economy. METHOD Data collected for the evaluation of TTC were combined with the social marketing campaign...
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Background: The stigma associated with mental illness adds to the public health burden of mental illness itself. In general terms stigma is the status loss and discrimination triggered by negative stereotypes. To our knowledge, this is not any large scale study of knowledge of and attitudes towards mental illness in Iran. Therefore, the aim of this study was to determine the knowledge and att...
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HIV/AIDS is a global health concern that spans three decades of its emergence(1). However, it remains a complex, unique issue among experts. While HIV/AIDS is medically recognized as a chronic, fatal disease, there is a social stigma attached to the disease, which targets the dignity of the patients. In addition to the burden of the disease, stress, and fear of death, an HIV-infected patient is...
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عنوان ژورنال:
- Rand health quarterly
دوره 6 2 شماره
صفحات -
تاریخ انتشار 2017